/* Option 3 · Editorial — DM Serif Display + DM Sans */
:root{--bg:#ece6dc;--paper:#f5f0e8;--ink:#211e1a;--muted:#6e665b;--line:#d2c8b8;--accent:#4f4596;--warm:#a8643a;
  --serif:'DM Serif Display',Georgia,serif;--sans:'DM Sans',Arial,sans-serif;--pad:clamp(18px,4vw,60px);--gap:clamp(56px,7vw,100px)}
body.archvi-concept--editorial{background:var(--bg);color:var(--ink);font:400 16px/1.65 var(--sans)}
.c3 h1,.c3 h2,.c3 h3{font-family:var(--serif);font-weight:400;letter-spacing:-.01em;line-height:1}
.c3 h2{font-size:clamp(40px,5vw,78px)}
.c3 em{font-style:italic;color:var(--accent)}
.c3-wrap{padding-inline:var(--pad);max-width:1560px;margin-inline:auto}
.c3-kicker{font:500 12px/1.2 var(--sans);letter-spacing:.2em;text-transform:uppercase;color:var(--warm)}
.c3-link{display:inline-flex;align-items:center;gap:10px;font-weight:500;border-bottom:1px solid var(--ink);padding-bottom:4px;transition:gap .3s,color .3s,border-color .3s}
.c3-link:hover{gap:14px;color:var(--accent);border-color:var(--accent)}
.c3-btn{display:inline-flex;align-items:center;gap:10px;padding:15px 26px;border-radius:2px;background:var(--ink);color:var(--paper);font-weight:500;font-size:15px;transition:background .3s,transform .3s}
.c3-btn:hover{background:var(--accent);transform:translateY(-2px)}
.c3-btn--glass{background:rgba(245,240,232,.16);backdrop-filter:blur(8px);border:1px solid rgba(245,240,232,.5);color:#fff}
.c3-btn--light{background:var(--paper);color:var(--ink)}
.c3-btn--light:hover{background:#fff;color:var(--accent)}
.c3-actions{display:flex;flex-wrap:wrap;align-items:center;gap:14px 22px}

/* Header */
.cx-header{position:fixed;inset:0 0 auto;z-index:100;display:flex;align-items:center;gap:32px;height:82px;padding-inline:var(--pad);color:#fff;transition:background .4s,color .4s,height .4s,box-shadow .4s}
.cx-header.is-scrolled{height:66px;background:rgba(245,240,232,.92);backdrop-filter:blur(12px);color:var(--ink);box-shadow:0 1px 0 var(--line)}
.cx-header__brand{display:inline-flex;align-items:center;gap:10px;font:400 25px/1 var(--serif)}
.cx-header__brand img{width:30px;height:30px;transition:filter .4s}
.cx-header.is-scrolled .cx-header__brand img{filter:invert(1)}
.cx-header__nav{display:flex;gap:26px;margin-left:auto;font-size:14px}
.cx-header__nav a{position:relative}
.cx-header__nav a::after{content:"";position:absolute;left:0;right:0;bottom:-4px;height:1px;background:currentColor;transform:scaleX(0);transform-origin:left;transition:transform .35s}
.cx-header__nav a:hover::after{transform:scaleX(1)}
.cx-header__cta{display:inline-flex;align-items:center;gap:8px;padding:11px 18px;border:1px solid currentColor;border-radius:2px;font-size:14px;transition:background .3s,color .3s}
.cx-header__cta:hover{background:var(--ink);color:var(--paper);border-color:var(--ink)}
.cx-header__toggle{display:none;flex-direction:column;justify-content:center;gap:6px;width:44px;height:44px;margin-left:auto}
.cx-header__toggle span:not(.cx-sr){display:block;width:24px;height:1.5px;background:currentColor;transition:transform .3s}
.cx-menu{display:none}

/* Hero with filmstrip */
.c3-hero{position:relative;min-height:100svh;display:flex;flex-direction:column;justify-content:flex-end;overflow:hidden;color:#fff;background:#1d1a16}
.c3-hero__shade{position:absolute;inset:0;background:linear-gradient(180deg,rgba(20,17,14,.5) 0%,rgba(20,17,14,.15) 35%,rgba(20,17,14,.65) 100%)}
.c3-hero__inner{position:relative;display:grid;justify-items:center;gap:20px;text-align:center;padding:120px var(--pad) clamp(28px,4vh,48px)}
.c3-hero .c3-kicker{color:#f1d6c2}
.c3-hero h1{font-size:clamp(58px,10vw,176px);line-height:.9;max-width:1300px}
.c3-hero h1 em{color:#e9dcff}
.c3-hero__lede{max-width:520px;font-size:18px;color:rgba(255,255,255,.88)}
.c3-strip{position:relative;padding-bottom:clamp(20px,3vh,32px)}
.c3-strip__frame{position:relative;flex:none;width:clamp(150px,14vw,230px);aspect-ratio:3/2;margin-right:12px;overflow:hidden;border-radius:2px;border:3px solid rgba(245,240,232,.85)}

/* Logos */
.c3-logos{display:grid;gap:22px;justify-items:center;padding-block:clamp(36px,5vw,60px);border-bottom:1px solid var(--line)}
.c3-logos ul{display:grid;grid-template-columns:repeat(8,minmax(0,1fr));width:100%}
.c3-logo{display:grid;place-items:center;min-height:64px;padding:0 10px;border-left:1px solid var(--line);font:500 clamp(15px,1.4vw,21px)/1 var(--sans);letter-spacing:.12em;color:#8a8073;text-align:center;transition:color .3s}
.c3-logo:first-child{border-left:0}
.c3-logo:hover{color:var(--ink)}
.c3-logo--1,.c3-logo--6{font:italic 400 clamp(20px,1.9vw,28px)/1 var(--serif);letter-spacing:0}

/* Section heads */
.c3-head{display:grid;gap:16px;max-width:860px;margin-bottom:clamp(32px,4vw,56px)}
.c3-head>p:last-child:not(.c3-kicker){max-width:620px;color:var(--muted);font-size:17px}
.c3-head--row{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:flex-end;max-width:none}
.c3-head--row>div{display:grid;gap:16px}
.c3-head--center{justify-items:center;text-align:center;margin-inline:auto}

/* Services: alternating stories */
.c3-services{padding-block:var(--gap) calc(var(--gap) * .5)}
.c3-story{display:grid;grid-template-columns:minmax(0,1.25fr) minmax(0,1fr);gap:clamp(28px,5vw,80px);align-items:center;padding-block:clamp(20px,2.6vw,36px);border-top:1px solid var(--line)}
.c3-story--flip .c3-story__media{order:2}
.c3-story__media{position:relative;display:block;aspect-ratio:16/10;overflow:hidden;border-radius:2px;background:#d8cfc0}
.c3-story__media :is(img,video){transition:transform 1.4s cubic-bezier(.2,.7,.2,1)}
.c3-story:hover .c3-story__media :is(img,video){transform:scale(1.04)}
.c3-story__copy{display:grid;gap:16px;justify-items:start}
.c3-story__num{font:italic 400 22px/1 var(--serif);color:var(--warm)}
.c3-story h3{font-size:clamp(34px,3.6vw,56px)}
.c3-story h3 a:hover{color:var(--accent)}
.c3-story__copy>p{max-width:460px;color:var(--muted)}
.c3-tags{display:flex;flex-wrap:wrap;gap:6px 14px;font-size:13px;color:var(--ink)}
.c3-tags li::before{content:"·";margin-right:8px;color:var(--warm)}

/* Portfolio */
.c3-work{padding-block:calc(var(--gap) * .5)}
.c3-work__grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:clamp(24px,2.6vw,40px) clamp(14px,1.6vw,24px)}
.c3-tile{display:grid;gap:12px}
.c3-tile__media{position:relative;display:block;aspect-ratio:16/10;overflow:hidden;border-radius:2px;background:#d8cfc0}
.c3-tile__media img{transition:transform 1.4s cubic-bezier(.2,.7,.2,1),filter .6s}
.c3-tile:hover .c3-tile__media img{transform:scale(1.05)}
.c3-tile__film{position:absolute;right:16px;bottom:16px;display:grid;place-items:center;width:44px;height:44px;border-radius:50%;background:var(--paper);color:var(--ink)}
.c3-tile__cap{display:flex;flex-wrap:wrap;align-items:baseline;gap:8px;padding-top:2px;border-top:1px solid var(--line);padding-top:12px}
.c3-tile__cap em{font:italic 400 16px/1 var(--serif);color:var(--warm)}
.c3-tile__cap strong{font:400 clamp(20px,1.8vw,28px)/1.1 var(--serif)}
.c3-tile__cap span{font-size:14px;color:var(--muted)}

/* Showreel */
.c3-reel{padding-block:calc(var(--gap) * .5)}
.c3-reel__frame{position:relative;aspect-ratio:16/9;max-height:90svh;width:100%;overflow:hidden;border:clamp(8px,1vw,14px) solid var(--paper);box-shadow:0 30px 60px rgba(33,30,26,.18);background:#000;color:#fff}
.c3-reel__shade{position:absolute;inset:0;background:linear-gradient(90deg,rgba(20,17,14,.7),rgba(20,17,14,.15) 60%,rgba(20,17,14,0))}
.c3-reel__copy{position:absolute;left:clamp(24px,4vw,64px);top:50%;z-index:3;transform:translateY(-50%);display:grid;gap:18px;justify-items:start;max-width:min(620px,80%)}
.c3-reel__copy .c3-kicker{color:#f1d6c2}
.c3-reel__copy em{color:#e9dcff}
.c3-reel__hit{position:absolute;inset:0;z-index:2;cursor:pointer}
.c3-reel__chapters{display:grid;grid-template-columns:repeat(4,1fr);gap:16px;margin-top:18px}
.c3-reel__chapters button{display:grid;gap:4px;width:100%;padding-top:12px;border-top:1px solid var(--line);text-align:left;font:400 clamp(18px,1.5vw,22px)/1.2 var(--serif);transition:border-color .3s,color .3s}
.c3-reel__chapters button:hover{border-color:var(--accent);color:var(--accent)}
.c3-reel__chapters span{font:500 12px/1 var(--sans);letter-spacing:.14em;color:var(--warm)}

/* Case study: one large image, three text buttons */
.c3-case{padding-block:calc(var(--gap) * .5)}
.c3-case__frame{position:relative;min-height:min(92svh,900px);display:flex;align-items:flex-end;overflow:hidden;border-radius:2px;background:#d8cfc0}
.c3-case__image{position:absolute;inset:0}
.c3-case__card{position:relative;display:grid;gap:16px;width:min(620px,100%);margin:clamp(16px,3vw,44px);padding:clamp(24px,3vw,44px);background:var(--paper);box-shadow:0 30px 60px rgba(0,0,0,.18)}
.c3-case__card>p:not(.c3-kicker){color:var(--muted)}
.c3-case__buttons{display:grid;margin-top:8px;border-top:1px solid var(--line)}
.c3-case__buttons a{display:grid;grid-template-columns:1fr auto;align-items:center;gap:2px 16px;padding:16px 0;border-bottom:1px solid var(--line);transition:color .3s,padding .3s}
.c3-case__buttons span{font:400 clamp(22px,2vw,30px)/1.1 var(--serif)}
.c3-case__buttons small{grid-row:2;font-size:13px;color:var(--muted)}
.c3-case__buttons .cx-arrow{grid-row:1/3;grid-column:2;transition:transform .3s}
.c3-case__buttons a.is-active{color:var(--accent);padding-left:10px}
.c3-case__buttons a:hover .cx-arrow{transform:translateX(6px)}

/* Testimonials */
.c3-quotes{position:relative;display:grid;justify-items:center;gap:18px;text-align:center;padding-block:var(--gap) calc(var(--gap) * .5)}
.c3-quotes__mark{font:400 clamp(110px,12vw,180px)/.6 var(--serif);color:var(--warm);height:.45em}
.c3-quotes blockquote{max-width:1100px;font:400 clamp(28px,3.4vw,54px)/1.15 var(--serif)}
.c3-quotes figcaption{display:grid;gap:2px;margin-top:22px}
.c3-quotes figcaption span{color:var(--muted);font-size:14px}
.c3-quotes__controls{display:flex;align-items:center;gap:18px;margin-top:10px}
.c3-quotes__controls>button{display:grid;place-items:center;width:46px;height:46px;border:1px solid var(--ink);border-radius:50%;transition:background .3s,color .3s}
.c3-quotes__controls>button:hover{background:var(--ink);color:var(--paper)}
.c3-dots{display:flex;gap:8px}
.c3-dots button{width:9px;height:9px;border-radius:50%;border:1px solid var(--ink);transition:background .3s}
.c3-dots button.is-active{background:var(--ink)}

/* FAQ */
.c3-faq{padding-block:calc(var(--gap) * .5) var(--gap)}
.c3-faq__list{max-width:980px;margin-inline:auto;border-top:1px solid var(--ink)}
.c3-faq details{border-bottom:1px solid var(--line)}
.c3-faq summary{display:grid;grid-template-columns:48px 1fr 22px;align-items:center;gap:10px;padding:22px 0;font:400 clamp(20px,1.8vw,27px)/1.25 var(--serif);transition:color .3s}
.c3-faq summary:hover{color:var(--accent)}
.c3-faq summary em{font-size:16px;color:var(--warm)}
.c3-faq summary i{position:relative;width:18px;height:18px}
.c3-faq summary i::before,.c3-faq summary i::after{content:"";position:absolute;left:0;top:8.5px;width:18px;height:1px;background:currentColor;transition:transform .35s}
.c3-faq summary i::after{transform:rotate(90deg)}
.c3-faq details[open] summary i::after{transform:rotate(0)}
.c3-faq details>div p{padding:0 32px 24px 58px;color:var(--muted);max-width:720px}

/* CTA: film beside the invitation */
.c3-cta{display:grid;grid-template-columns:minmax(0,1.1fr) minmax(0,1fr);gap:0;padding-bottom:var(--gap)}
.c3-cta__media{position:relative;min-height:clamp(420px,62vh,640px);overflow:hidden;border-radius:2px 0 0 2px}
.c3-cta__copy{display:grid;align-content:center;gap:20px;padding:clamp(28px,5vw,80px);background:var(--paper)}
.c3-cta__copy h2{font-size:clamp(40px,4.6vw,72px)}
.c3-cta__copy>p:not(.c3-kicker){color:var(--muted)}

/* Footer */
.cx-footer{position:relative;overflow:hidden;padding:clamp(52px,6vw,88px) var(--pad) 84px;background:var(--ink);color:var(--paper)}
.cx-footer__top{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.3fr);gap:48px;max-width:1560px;margin-inline:auto}
.cx-footer__intro{display:grid;gap:16px;justify-items:start}
.cx-footer__intro p{font:400 clamp(24px,2.2vw,34px)/1.15 var(--serif);max-width:440px}
.cx-footer__mail{border-bottom:1px solid currentColor;color:#f1d6c2}
.cx-footer__cols{display:grid;grid-template-columns:repeat(3,1fr);gap:24px}
.cx-footer__cols div{display:grid;gap:10px;align-content:start;font-size:14px;color:#b9b0a3}
.cx-footer__cols h3{font:500 12px/1 var(--sans);letter-spacing:.2em;text-transform:uppercase;color:#f1d6c2;margin-bottom:8px}
.cx-footer__cols a:hover{color:#fff}
.cx-footer__bottom{display:flex;flex-wrap:wrap;justify-content:space-between;gap:16px;max-width:1560px;margin:48px auto 0;padding-top:22px;border-top:1px solid rgba(245,240,232,.15);font-size:12px;color:#9d9488}
.cx-footer__bottom span:last-child{display:flex;gap:20px}
.cx-footer__word{margin:20px auto -.2em;max-width:1560px;font:italic 400 clamp(90px,17vw,280px)/.85 var(--serif);text-align:center;color:rgba(245,240,232,.07);white-space:nowrap}

/* Responsive */
@media(max-width:1100px){
  .cx-header__nav,.cx-header__cta{display:none}
  .cx-header__toggle{display:flex}
  .cx-menu{position:fixed;inset:0;z-index:-1;display:flex;flex-direction:column;justify-content:center;gap:2px;padding:100px var(--pad) 40px;background:var(--paper);color:var(--ink);opacity:0;visibility:hidden;transition:opacity .35s,visibility 0s linear .35s}
  .cx-menu a{display:flex;align-items:baseline;gap:14px;padding:10px 0;border-bottom:1px solid var(--line);font:400 clamp(32px,8vw,48px)/1.05 var(--serif)}
  .cx-menu small{font:italic 400 16px/1 var(--serif);color:var(--warm)}
  .cx-menu .cx-menu__cta{margin-top:20px;border:0;font:500 16px/1 var(--sans);color:var(--accent)}
  .cx-menu-open .cx-header{color:var(--ink)}
  .cx-menu-open .cx-header__brand img{filter:invert(1)}
  .cx-menu-open .cx-menu{opacity:1;visibility:visible;transition:opacity .35s}
  .cx-menu-open .cx-header__toggle span:first-child{transform:translateY(3.75px) rotate(45deg)}
  .cx-menu-open .cx-header__toggle span:nth-child(2){transform:translateY(-3.75px) rotate(-45deg)}
  .c3-logos ul{grid-template-columns:repeat(4,minmax(0,1fr));row-gap:12px}
  .c3-logo:nth-child(5){border-left:0}
  .c3-story,.c3-cta{grid-template-columns:1fr}
  .c3-story--flip .c3-story__media{order:0}
  .c3-cta__media{border-radius:2px 2px 0 0}
  .cx-footer__top{grid-template-columns:1fr}
}
@media(max-width:700px){
  .c3-logos ul{grid-template-columns:repeat(2,minmax(0,1fr))}
  .c3-logo:nth-child(odd){border-left:0}
  .c3-logo:nth-child(5){border-left:0}
  .c3-work__grid{grid-template-columns:1fr}
  .c3-reel__frame{aspect-ratio:auto;height:560px}
  .c3-reel__shade{background:linear-gradient(180deg,rgba(20,17,14,.2),rgba(20,17,14,.75))}
  .c3-reel__copy{top:auto;bottom:28px;transform:none;max-width:none;right:24px}
  .c3-reel__chapters{grid-template-columns:1fr 1fr}
  .c3-case__frame{min-height:820px}
  .c3-faq summary{grid-template-columns:34px 1fr 18px}
  .c3-faq details>div p{padding:0 0 22px 44px}
  .cx-footer__cols{grid-template-columns:1fr 1fr}
}